Friday, October 5, 2012

"Kale to the Victors"

Another moment when you can picture me slapping my forehead saying "Why didn't I think of that?". Sigh.......really, I wish I was clever with words, but I guess I need to depend on others and then enjoy pointing out their creativity.

Here is the slogan and the great logo (below) for the University of Michigan's new Sustainable Food Program along with the link to the article about its upcoming Harvest Festival being held at the new University of Michigan Student Farm.
Kale2Victors.jpg
Just in case you need a little clue about why I think the use of the term "Kale to the Victors" is so clever, the first line of the chorus to the University of Michigan's fight song is "Hail! to the victors valiant". 

Admittedly, the University of Michigan is playing 'catch up' compared to many other academic institutions across the country (large and small), but coming in late in the game is better than never playing and may even provide an opportunity for the UofM to lessen the learning curve when introducing and building a program this innovative and important within the university and health care system. 

Over the years, I have highlighted other clever uses of the word kale under the tag 'Just for fun', which I did for this post also. I do love how people come up with these phrases as much (maybe more) than the next person. However, this logo and the efforts at the University of Michigan (and other universities and colleges) for which this logo was designed are really far more important than 'just for fun'. 

I haven't done much blogging at all for the past 6 months during 'garlic season', but if you comb through my www.dianadyer.com blog, you will see many of my posts address the urgent need for and the multiple benefits that come from local sustainable agriculture and food systems. 

So, thank you Liz Dengate (logo designer), for creating this logo that will help 'catch' people's attention (at least in Michigan and among UofM alumni world-wide) and interest in learning more about and participating in and advocating for the multiple efforts needed to make the switch to an agriculture and food system that will lead to healthier communities. 

Full disclosure: I live in Ann Arbor, but I am not a UofMichigan alum. However, as a citizen living in Michigan, I do support these new programs at the UofM. I also support the long-standing Student Organic Farm at Michigan State University, the CS Mott Center for Sustainable Food Systems at MSU, and all other efforts across Michigan that are providing education and 'hands in the soil' experience about food and sustainability that are necessary to create and nourish healthy communities. 

Where kale is more than decoration on my plate - it's now part of a logo! Gotta love it :)

Diana Dyer, MS, RD

1 comment:

Jennifer said...

Hey Diana!

Thanks for visiting 50 Shades of Kale :) Let's start an eating right revolution. Solidarity lady!

Full Steam Ahead,

-Skinny Chef